Digitally-enabled advisory process that builds profitable long-term relationships.
AGENCY: HUGE SINGAPORE 2016
ROLE: LEAD ART DIRECTOR
Credit Suisse DPB was a collaboration of Huge's Washington and Singapore offices.
The goal was to serve customersan easy-to-use, individualized portfolio construction workflow with the Relationship Manager(RM) at its center.
And the bank, with a RM Ecosystem that would enable the RM to proactively manage their Clients, reinforce their primary relationship role and ensure that Credit Suisse best serve Client needs.